Culture

How to protect your culture and attract top talent.

We all agree that a strong culture is the heart and soul of an agency ecosystem - and it's fragile. How do you protect your culture from the realities of day-to-day business?

Austin Amplifies Culture Approach

Before we launch into a workshop to create the type of culture you desire, we’ll spend time in discovery dialogue with you and your leadership team to determine where you are today, what you believe the pain points are and what you believe the root cause of those pains are. The reality of what you think is the root cause and what everyone else thinks is the root cause is often not the same. Which is, in itself, the root of it all.
Discovery and observation is a very important first step in diagnosing and prescribing an actionable culture workshop. While no two workshops take on the same look and feel, most include some base line exercises and actions, including:
  • Staff and leadership survey
  • Client interviews
  • Competitive assessment
  • S.W.O.T.
  • Financial analysis
  • Roles/Responsibilities assessment
  • Structure assessment
  • Process/Procedure assessment
  • Associate evaluation process assessment
  • Agency vision/growth plan assessment
In the end, a workshop is custom designed for each individual agency.

What you can expect from deliberate culture building.

0-90 Days
 
Identify root cause.
Your talent is improving trust/respect.
Your team is collaborating more efficiently.
Creative and strategic direction are focused.
6-12 Months
 
A happy and safe environment.
Creative thinking is thriving.
Clients notice the shift in attitude and approach.

What does investment look like?

Baseline Workshop

A leadership workshop to identify the baseline and make a plan: $10,000. 
Ongoing Workshop

Quarterly 1-day sessions designed to evolve the culture in the way we have identified: $5,500 quarterly.
"I have worked with Doug since the late 80’s. He is a hunter. If you need a new business win– he can make it happen. If you need to teach your staff to hunt– he is the man. In general, if you need to grow– you probably need Doug. I can’t say enough good things about how Doug has mastered his craft."

Steve Popp

President
Popp Brand Advertising

Culture Outcomes


Foster - and demonstrate - trust and respect.
Create a culture of growth.
Collaborate and celebrate. 
Expect expertise.

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